Goran Babarogic Product UX Designer
Goran Babarogic Product UX Designer

Scaling Brands and Agencies through full automation systems.

Scaling Brands and Agencies through full automation systems.

I design and build automation systems for performance marketing agencies, Ecom brands, and lead-gen teams. Eliminating manual ops and creating reliable, scalable internal infrastructure.


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Systems that Scale.

I design and build complete internal systems for agencies, Ecom brands, and B2B lead-gen teams. These are multiple interconnected workflows that function as a unified engine behind your backend operations.


Instead of isolated automations, you get a cohesive architecture that handles onboarding, creative or order flows, routing, follow-ups, reporting, support logic, and performance visibility all at once. Each system is explicitly tailored to your business, your processes, and your goals.

Built for a Digital Media Agency

Automated client delivery, reporting, and ad ops so your media team scales without friction.


  • Client onboarding → kickoff

  • Creative → ad launch workflows

  • Cross-platform reporting (Meta/Google/TikTok)

  • Budget pacing & anomalies

  • Slack performance dashboards

Premium UX Template for Framer

This diagram shows an entire agency workflow built for a digital media agency. From onboarding a new client to launching ads to maintaining reporting, all as one integrated loop. A visually representation of a system that replaced scattered SOPs and manual tasks with an automated engine.

Built for a Digital Media Agency

Automated client delivery, reporting, and ad ops so your media team scales without friction.


  • Client onboarding → kickoff

  • Creative → ad launch workflows

  • Cross-platform reporting (Meta/Google/TikTok)

  • Budget pacing & anomalies

  • Slack performance dashboards

Premium UX Template for Framer

This diagram shows an entire agency workflow built for a digital media agency. From onboarding a new client to launching ads to maintaining reporting, all as one integrated loop. A visually representation of a system that replaced scattered SOPs and manual tasks with an automated engine.

Built for an Ecom Brand

This created a scalable backend engine for order flows, inventory, customer service, and daily revenue tracking.


  • Inventory routing & low stock alerts

  • Daily ROAS/MER dashboards

  • Order exceptions workflow

  • Customer support automation

Premium UX Template for Framer

This diagram depicts how the system ties together fulfillment logic, exception management, support automation, and performance dashboards. It communicates that the entire backend of an ecom brand becomes predictable and scalable, not just one workflow.


Built for an Ecom Brand

This created a scalable backend engine for order flows, inventory, customer service, and daily revenue tracking.


  • Inventory routing & low stock alerts

  • Daily ROAS/MER dashboards

  • Order exceptions workflow

  • Customer support automation

Premium UX Template for Framer

This diagram depicts how the system ties together fulfillment logic, exception management, support automation, and performance dashboards. It communicates that the entire backend of an ecom brand becomes predictable and scalable, not just one workflow.


Built for a Lead-Gen Team

Turned a lead flow, follow-up, and CRM into a predictable conversion machine.


  • Lead routing + enrichment

  • Sequence enrollment

  • CRM hygiene & deduplication

  • Rep dashboards


Premium UX Template for Framer

This visually conveys a continuous loop: leads come in → get processed → follow-up happens → the CRM stays clean → performance is tracked. It makes the “system” feel complete and always running. This was built for a lead-gen team processing ~100 leads per month.

Built for a Lead-Gen Team

Turned a lead flow, follow-up, and CRM into a predictable conversion machine.


  • Lead routing + enrichment

  • Sequence enrollment

  • CRM hygiene & deduplication

  • Rep dashboards


Premium UX Template for Framer

This visually conveys a continuous loop: leads come in → get processed → follow-up happens → the CRM stays clean → performance is tracked. It makes the “system” feel complete and always running. This was built for a lead-gen team processing ~100 leads per month.

Built for a Digital Media Agency

Automated client delivery, reporting, and ad ops so your media team scales without friction.


  • Client onboarding → kickoff

  • Creative → ad launch workflows

  • Cross-platform reporting (Meta/Google/TikTok)

  • Budget pacing & anomalies

  • Slack performance dashboards

Premium UX Template for Framer

This diagram shows an entire agency workflow built for a digital media agency. From onboarding a new client to launching ads to maintaining reporting, all as one integrated loop. A visually representation of a system that replaced scattered SOPs and manual tasks with an automated engine.

For DTC/Ecom Brands

Creates a scalable backend engine for order flows, inventory, customer service, and daily revenue tracking.


  • Inventory routing & low stock alerts

  • Daily ROAS/MER dashboards

  • Order exceptions workflow

  • Customer support automation

Premium UX Template for Framer

This diagram depicts how the system ties together fulfillment logic, exception management, support automation, and performance dashboards. It communicates that the entire backend of an ecom brand becomes predictable and scalable—not just one workflow.

For Lead Gen

Turns your lead flow, follow-up, and CRM into a predictable conversion machine.


  • Lead routing + enrichment

  • Sequence enrollment

  • CRM hygiene & deduplication

  • Rep dashboards

Premium UX Template for Framer

This visually conveys a continuous loop: leads come in → get processed → follow-up happens → the CRM stays clean → performance is tracked. It makes the “system” feel complete and always running.

Why This Approach Succeeds

Full Systems Solve the Entire Revenue Pipeline, Not Just One Weak Link

Single automations fix isolated problems; a full system aligns lead capture, qualification, routing, follow-up, and reporting into one cohesive engine.
This eliminates the “plug one hole, another leaks” cycle that slows scaling companies.

Eliminates Compounding Inefficiencies Across the Entire Funnel

One-off automations save minutes; integrated systems save headcount.
By connecting every workflow end-to-end, founders remove dozens of small bottlenecks that collectively cost thousands of hours per year.

Scale Without Hiring More

A unified system handles 5–10× the volume that a human team can, without breaking processes or drowning reps in manual tasks.
Founders gain the ability to scale aggressively without proportional payroll increases.

Data Accuracy & Visibility Across the Whole Operation

Different one-off automations produce fragmented, inconsistent data.
A centralized system keeps the CRM, sequences, attribution, and reporting all in sync—giving leadership metrics they can actually trust.

Future-Proofs the Organization for Growth

One-off automations break when a company hits new volume, new channels, or new processes.
A full system is designed with modular components, meaning you can add new workflows without rewriting everything.

I build scalable internal infrastructure for fast-growing teams.

While other “specialists” focus on one-off workflows, 

I design end-to-end systems that eliminate bottlenecks, increase capacity

I design end-to-end systems that eliminate bottlenecks, increase capacity

I design end-to-end systems that eliminate bottlenecks, increase capacity

I design end-to-end systems that eliminate bottlenecks, increase capacity

I design end-to-end systems that eliminate bottlenecks, increase capacity

and give teams the infrastructure they need to scale.

and give teams the infrastructure they need to scale.

and give teams the infrastructure they need to scale.

and give teams the infrastructure they need to scale.

and give teams the infrastructure they need to scale.

My background spans political digital media, advertising, and systems

consulting. Today, I specialize in designing automation engines for

performance agencies, DTC/ecom brands, and B2B lead-gen teams.

performance agencies, DTC/ecom brands, and B2B lead-gen teams.

performance agencies, DTC/ecom brands, and B2B lead-gen teams.

performance agencies, DTC/ecom brands, and B2B lead-gen teams.

performance agencies, DTC/ecom brands, and B2B lead-gen teams.

I build scalable internal infrastructure for fast-growing teams.

While other “specialists” focus on one-off workflows, 

I design end-to-end systems that eliminate bottlenecks, increase capacity

I design end-to-end systems that eliminate bottlenecks, increase capacity

I design end-to-end systems that eliminate bottlenecks, increase capacity

I design end-to-end systems that eliminate bottlenecks, increase capacity

I design end-to-end systems that eliminate bottlenecks, increase capacity

and give teams the infrastructure they need to scale.

and give teams the infrastructure they need to scale.

and give teams the infrastructure they need to scale.

and give teams the infrastructure they need to scale.

and give teams the infrastructure they need to scale.

My background spans political digital media, advertising, and systems

consulting. Today, I specialize in designing automation engines for

performance agencies, DTC/ecom brands, and B2B lead-gen teams.

performance agencies, DTC/ecom brands, and B2B lead-gen teams.

performance agencies, DTC/ecom brands, and B2B lead-gen teams.

performance agencies, DTC/ecom brands, and B2B lead-gen teams.

performance agencies, DTC/ecom brands, and B2B lead-gen teams.

I build scalable internal infrastructure for fast-growing teams.

While other "specialists" focus on one-off workflows I design

end-to-end systems

end-to-end systems

end-to-end systems

end-to-end systems

end-to-end systems

that eliminate

bottlenecks,

bottlenecks,

bottlenecks,

bottlenecks,

bottlenecks,

increase capacity

and give teams the

infrastructure to scale.

infrastructure to scale.

infrastructure to scale.

infrastructure to scale.

infrastructure to scale.

My expertise spans political digital media, advertising, and systems consulting.

Today, I specialize in designing

automation engines & AI Integration

automation engines & AI Integration

automation engines & AI Integration

automation engines & AI Integration

automation engines & AI Integration

for performance agencies,

DTC & Ecom brands,

and B2B lead-gen teams.

A Better Way to Automate

As a founder or CEO, you don’t need more tools, rather, you need systems that you can trust. The automation industry has become obsessed with building complex, flashy, isolated workflows that look impressive but ultimately fail to scale. Quick hacks that collapse the moment a team grows, adds volume, or changes direction. They create technical debt and no operational leverage. 

As a founder myself, I know the need for a real system that solves operational drag, strengthens performance, and supports scalability.

This is why my work focuses on building systems, not one-off tasks.  Systems that reduce overhead, increase capacity, and make growth predictable. And not just using AI for the sake of AI. But instead to suppport infrastructure that compounds value across your entire operation. That’s what true automation unlocks.

A Better Way to Automate

As a founder or CEO, you don’t need more tools, rather, you need systems that you can trust. The automation industry has become obsessed with building complex, flashy, isolated workflows that look impressive but ultimately fail to scale. Quick hacks that collapse the moment a team grows, adds volume, or changes direction. They create technical debt and no operational leverage. 

As a founder myself, I know the need for a real system that solves operational drag, strengthens performance, and supports scalability.

This is why my work focuses on building systems, not one-off tasks.  Systems that reduce overhead, increase capacity, and make growth predictable. And not just using AI for the sake of AI. But instead to suppport infrastructure that compounds value across your entire operation. That’s what true automation unlocks.

A Better Way to
Automate

As a founder or CEO, you don’t need more tools, rather, you need systems that you can trust. The automation industry has become obsessed with building complex, flashy, isolated workflows that look impressive but ultimately fail to scale. Quick hacks that collapse the moment a team grows, adds volume, or changes direction. They create technical debt and no operational leverage. 

As a founder myself, I know the need for a real system that solves operational drag, strengthens performance, and supports scalability.

This is why my work focuses on building systems, not one-off tasks.  Systems that reduce overhead, increase capacity, and make growth predictable. And not just using AI for the sake of AI. But instead to suppport infrastructure that compounds value across your entire operation. That’s what true automation unlocks.

Specialization

N8N

AI Solutions

Consulting

Design Systems

APIs

Front-End Development

Back-End Development

Interaction Design

Advertising & Marketing

Usability Testing

Leadership

Coaching

Frequently Asked Questions

Frequently Asked Questions

What is your design process?

What exactly do you build?

Who do you usually work with?

How do your automations help businesses grow?

What makes your approach different?

What is your design process?

What exactly do you build?

Who do you usually work with?

How do your automations help businesses grow?

What makes your approach different?

What is your design process?

What exactly do you build?

Who do you usually work with?

How do your automations help businesses grow?

What makes your approach different?

Make your operations effortless.

Schedule a Call

Michael Cervantes - AI Automations Consultant


Email- ma.cervantes025@gmail.com

Make your operations effortless.

Schedule a Call

Michael Cervantes - AI Automations Consultant


Email- ma.cervantes025@gmail.com